Google wanted to promote online safety among internet users in India by highlighting basic steps one can personally take to avoid online crimes.
To be able to graphically represent this extensive research was carried out on cyber and IT trends in India and the legal provisions available, while Google provided the information about online safety. We simplified and narrowed down this bank of information into understandable, essential, bite-size modules and represented it in the form of infographics and a video. These infographics also spread awareness about the legal jurisdictions the government has made available to counter cybercrime in the country.
CREDITS:
Client: Google
Agency: Skarma
Creative Director: Zainab Karachiwala
Designer: Akansha Kohli
Account Planner: Akshay Tandon
Project Manager & Research team: Shivangini Tandon, Ayangbe Mannen
Animation: Mandala Team (Hari Bala, Rohan Talwarkar, Rhitam Das)
